RFP: DEVELOP A STRATEGIC ACTION PLAN FOR TOURISM PROMOTION AND PRODUCT DEVELOPMENT

HMATA is seeking the services of a qualified consultant to facilitate development of a Strategic Action Plan in consultation with our Board of Directors, staff, tourism partners, and tourism stakeholders. HMATA’s current plan expires in December 2025, and we want to build on the momentum generated over the past three years to hone our approach to tourism marketing and product development, with emphasis on the shoulder seasons (late fall through early spring).

The Strategic Action Plan will guide our efforts from January 2026 through December 2028, providing a core direction and identifying key markets, initiatives, and investments to help position Huntsville as one of the most desirable places to visit in Ontario.

The selected vendor will deliver a comprehensive three-year Strategic Action Plan that aligns with HMATA’s mission, vision, values, and overarching objectives, as well as our agreement with the Town of Huntsville for use of MAT revenues.

The vendor must be a registered company with the legal authorization to conduct business in the Province of Ontario. Project activities must be completed in-house by vendor employees or contractors who are legally entitled to work in Canada.

RFP issued: July 17, 2025

Question deadline: July 30, 2025, at 5:00 p.m. EST Submission deadline: August 6, 2025, at 5:00 p.m. EST

Project Award: August 13, 2025

Project Launch: August 18, 2025

Project Completion: January 20, 2026

Full project details, proposal requirements, submission guidelines, evaluation criteria, and terms and conditions can be found in the RFP document.

Interested vendors may click here to download the full RFP.