Digital Marketing Internship

52-Week Paid Internship Program

About the Organization

The Huntsville Municipal Accommodation Tax Association (HMATA) is Huntsville's official destination marketing and management organization. Established through a mandatory 4% tax on short-term accommodations under 30 days, HMATA plays a pivotal role in transforming Huntsville into Ontario's most visited year-round destination.

Our mission focuses on inspiring sustainable growth in the visitor economy by collaborating with local and regional partners. Guided by values of collaboration, creativity, progressiveness, inclusivity, and environmental respect, HMATA strives to showcase Huntsville's unique brand of community hospitality and authentic Muskoka experiences to a global audience.

Position Overview

This Digital Marketing Internship offers a comprehensive 52-week hands-on training opportunity in essential digital marketing skills including social media management, SEO, content creation, analytics, and digital advertising. The program strategically bridges academic learning with practical application, developing a qualified professional who understands both advanced digital strategies and unique regional market dynamics.

Position Details

•        Location: Huntsville, Ontario

•        Duration: 52 weeks (December 2025 – December 2026)

•        Hours: 35 hours per week

•        Compensation: $19.23 per hour

Key Responsibilities

The Digital Marketing Intern will undertake the following duties:

•        Social Media Management: Create, schedule, and manage content across Explore Huntsville's social media platforms (Instagram, Facebook) to promote local attractions, events, and tourism experiences

•        Content Creation: Develop engaging written and visual content including blog posts, captions, graphics, and video content showcasing Huntsville's tourism offerings

•        SEO Optimization: Research keywords and optimize website content, blog posts, and online listings to improve search visibility for tourism-related searches

•        Digital Analytics: Monitor and analyze website traffic, social media engagement, and campaign performance using tools like Google Analytics to measure marketing effectiveness

•        Email Marketing: Assist with creating and managing email campaigns to promote events, seasonal activities, and tourism packages to visitor databases

•        Website Content Management: Update and maintain explorehuntsville.ca with current information about attractions, accommodations, and local businesses

•        Digital Advertising: Support paid advertising campaigns on Google Ads and social media platforms to drive tourism traffic and bookings

•        Photography/Videography: Capture high-quality photos and videos of local attractions, events, and experiences for marketing materials

Qualifications

•        Education in Marketing, Communications, Digital Media, Tourism, or a related field

•        Strong interest in digital marketing, social media, and content creation

•        Excellent written and verbal communication skills

•        Creative mindset with attention to detail

•        Basic photography and/or videography skills (or willingness to learn)

•        Familiarity with social media platforms and digital marketing tools

•        Passion for tourism & community promotion

How to Apply

Please submit your resume, cover letter, and a portfolio or samples of your digital marketing work (social media posts, blog articles, graphics, videos, etc.) as one PDF file with the email subject line “Digital Marketing Internship Application” to:

Kelly Haywood

Executive Director

Huntsville Municipal Accommodation Tax Association

Email: kelly@huntsvillemat.com

Phone: (705) 788-5847

Website: https://explorehuntsville.ca/

This position is supported by the Northern Ontario Heritage Fund Corporation (NOHFC) Workforce Development Program.

HMATA is an equal opportunity employer committed to building an inclusive and diverse workplace.